Peering has always been a game of traffic volume, although there is also a strong component of skill, leverage, etc. that come into play.

With this simplistic calculation, we can see peering may make sense, especially when the next best alternative is paying transit fees to an ISP in the same building. You could (and probably should) even factor in additional costs, such as local loop fees, peering port hardware, etc. and consider the non-financial strategic interests in controlling your traffic.

Since companies that are pushing this much traffic are becoming increasingly common, we will start sharing our research into the Video Internet Ecosystem in the next few articles.


Dr Peering

DrPeering@DrPeering.net